Cool Clothes for Men in 2024

Cool Clothes for Men in 2024

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1

Nike

coolest menswear 2024
Nike

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Are you a fan of…

i) Pixar’s A Bug’s Life

ii) Thierry Mugler’s SS97 Haute Couture ‘Les Insects’ collection

iii) Cirque du Soleil

iv) All of the above

If you answered yes at any point then boy-oh-boy does Nike have some specs for you.

£409.99; nike.com

2

Timberland x Louis Vuitton

coolest menswear 2024
Louis Vuitton
3

Progress Running Club x Universal Works

coolest menswear 2024
Universal Works

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Nottingham-based workwear brand Universal Works has entered the running club chat via Progress Running Club, a hot-right-now-but-actually-26-years-old outfit that’s both a menswear label and a fitness/sporting club.

£50; universalworks.co.uk

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4

Ferragamo

coolest menswear 2024
Ferragamo

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Maximilian Davis’ impression of retro prep for Ferragamo gets an A+ from us. The linen build, the ribbed v-neck, the knit collar… colour us obsessed.

£815; ferragamo.com

5

MLB x Blackstock and Weber

a pair of black shoes
Blackstock and Weber

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Manifestly, an embroidered Yankees logo is all that’s needed to put a sporty, streetwear twist on a time-tested classic.

£315; blackstockandweber.com

6

Last week (and beyond)… Spencer Badu

coolest menswear 2024
Spencer Badu

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A$AP Rocky just verified what we already knew: Spencer Badu’s ‘uniform polo’ is the if-you-know-you-know piece of the year.

£259; spencerbadu.com

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7

Rains

coolest menswear 2024
rains

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Shade ‘fire’ ignites new energy into Rains’ humble, functional Backpack Mini. Never before has it been such a red-hot statement.

£79; rains.com

8

JW Anderson

coolest menswear 2024
JW Anderson

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Easily irritated? We feel you. Here’s a good sweat to wear when meeting new people (they can’t say you didn’t warn them).

£225; jwanderson.com

9

Paige

coolest menswear 2024
Paige

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Where are we at, as a planet, with trousers? Baggy is so last year and skinny is too 2010s-coded. Flairs are definitely in but they’re only good for the valiant. For everyone else, we’re recommending Paige’s happy medium chinos.

£245; paige.com

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10

BDXY

coolest menswear 2024
BDXY

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Luke Evans of The Hobbit and Beauty & The Beast (live-action remake) fame is giving his acting chops and vocal chords a breather as he builds up BDXY, his new sartorial label. Pack your summer gear into the brand’s Seventies-inspired beach bag.

£90; bdxystudio.com

11

Loewe

coolest menswear 2024
Mr Porter

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Quite Winnie the Pooh thanks to its honey pot form, 100 Acre Wood hue, soft to the touch exterior and undeniable charm. A.A. Milne x Loewe official collaboration when? That’s our question for the luxury house’s creative director, Jonathan Anderson.

£2,250; mrporter.com

12

Louis Vuitton

coolest menswear 2024
Louis Vuitton

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13

NUWO x Billionaire Boys Club

coolest menswear 2024
Billionaire Boys Club

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NUWO x BBC arrives just a couple of weeks after the former’s founder, Brent Faiyaz, hosted a pop-up in Paris, during fashion week, to celebrate the collaboration.

Our top pick? These cargo shorts that sees Faiyaz remix the noughties brand’s famous camo print via the wordmark of his relatively new marque.

£225; bbcicecream.eu

14

Thom Sweeney

coolest menswear 2024
Mytheresa

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The silver lining to the – for lack of a better word – crappiest July, weather-wise, in recent memory is…. jacket shopping!

Thom Sweeney’s taupe leather bomber, anybody?

£2,549; mytheresa.com

15

Uniqlo

coolest menswear 2024
UNIQLO

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And now something for when the sun, fingers crossed, makes itself available once more: an open collar Uniqlo shirt with Hokusai’s iconic wave splashed all over it.

£29.90; uniqlo.com

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16

Dries Van Noten

coolest menswear 2024
Mr Porter

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Dries Van Noten (the man) just showcased his final collection for Dries Van Noten (the brand) at Paris Fashion Week. This escapist silk shirt ISN’T part of that collection, but it IS one for the archives (once you’ve got your use out of it this summer, of course).

£945; mrporter.com

17

Jaded London

coolest menswear 2024
Jaded London
18

Bennett Winch

coolest menswear 2024
Bennett Winch

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Yes, this handmade in England number is helmet shaped, helmet inspired and designed by two actual wearers of helmets (racing drivers Harry Tincknell and Alex Lynn), but it needn’t carry a helmet.

Like, name one person you know who uses their bowling bag to carry bowling balls.

£2,450; bennettwinch.com

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19

Diesel

coolest menswear 2024
Farfetch

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Just when the Diesel talk goes flat, Glenn Martens (creative director) fizzes things up again. He’s just appointed Damiano David – the first global male ambassador – as the Italian marque’s first global male ambassador. Now, that’s something worth chatting about – and so are the brand’s new-season bootcut jeans.

£187; farfetch.com

20

Wales Bonner

coolest menswear 2024
Wales Bonner

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Summer-appropriate Fair Isle is the thing right now according to high fashion – think: evacuee vests which suggest you once met a snow witch and a talking lion at the back of a wardrobe.

Wales Bonner has our top pick – the designer, Grace (Wales Bonner) is just so adept at making oldie worldie look newy worldie.

£520; walesbonner.com

 

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